Women’s Work in Public Relations
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- Description
- Contents
- About
The experience of women’s everyday lives in public relations roles across the world is under-recorded and under-explored. While the body of knowledge which explores public relations and corporate communications is growing, research that seeks to understand the working lives of women in promotional cultures is still limited. This collection prioritises women’s experiences and histories to understand more about public relations practices and the daily lives of women who carry out this work.
Demonstrating the breadth and range of feminist writing on women’s work, chapters step away from management-based accounts of public relations towards a space where marginalised voices and the lived experiences of women at all stages in their career are foregrounded. Discussing working lives in Brazil, Spain, Bosnia, Turkey, the UK and beyond, authors consider in rich detail female roles, experiences and paradoxes.
Reconceptualising human experience through a holistic feminist approach, Women’s Work in Public Relations takes us behind the scenes to connect with women navigating the problems and contradictions of everyday working life.
Chapter 1. Introduction: Because We never See it doesn’t mean It Never Happens; Elizabeth Bridgen and Sarah Williams
- SECTION 1: Marginalised Identities
- Chapter 2. PR Power in the 1990s: Sex, Sexuality, and Sexism – a UK Perspective; Heather Yaxley and Sarah Bowman
- Box 1. Practitioner Story: The Shift from Unsupportive Sisterhood to Enlightened Empowerment – a Personal Perspective of Three Decades of Practice; Diane Green
- Chapter 3. Unequal Opportunity: Experience and Expectation of 21st Century Maternity Provision in the Communications Workplace; Susan Kinnear and Tess Lhermitte-Russell
- Chapter 4. “Just Like Any Other”: Public Relations Careers in the Adult Industries; Elizabeth Bridgen
- SECTION 2: Global Perspectives
- Chapter 5. Female Public Relations Academics in Spain; Isabel Ruiz-Mora, Ileana Zeler, and Andrea Oliveira
- Box 2. Practitioner Story: Women in PR: Frontline Peacekeeping in Post-Conflict Bosnia; Sheena Thomson
- Chapter 6. The Experiences of Women Professionals in Turkey: What is It like to Work for a Communication Agency?; Begüm Ekmekçigil and Olesya Gorbunova Öner
- Box 3. Practitioner story: Stop Drinking the Dirty Water; Jade Bilowol
- Chapter 7. “Always Being on”: Exploring the Experience of Burnout Among Female Professionals in the Australian Public Relations Industry; Jade Bilowol, Jenny A Robinson, Deborah Wise, and Marianne Sison
- Chapter 8. Female PR Professors in Brazil: A Contemporary Liberal Feminist-Centred Study; Fabiana Gondim Mariutti, and Cleuza Gertrudes Gimenes Cesca
- Box 4. Practitioner Story: A Brazilian Woman Tale: Letter to Remind You to Have your Voice in Time and Space; Fabiana Gondim Mariutti
- Chapter 9. Flex Appeal: Flexible Working, Women Public Relations Leaders, and My Own Experience as a Non-Parent Woman Leader in Public Relations; Aimee Postle
- SECTION 3: Developing Theoretical Frameworks to Make Sense of the Ordinary
- Chapter 10. Performing Professionalism: A Story in Three Acts; Sarah Williams
- Box 5. Practitioner Story: How to have a 40-Year Career in PR as a Woman; Bron Eames
- Chapter 11. A Multi-Generational Telling of Women’s Work in Public Relations; Heather Yaxley
- Chapter 12. Women’s-Only Networking in PR: Discourse Analysis of the Entanglement of Barriers and Benefits; Keren Darmon
- Chapter 13. Using Ethnography to Explore Women’s Work in Public Relations; Sarah Williams
Elizabeth Bridgen is Principal Lecturer in Public Relations at Sheffield Hallam University, UK.
Sarah Williams is Head of School of Business and Law, Buckinghamshire New University, UK.