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Introduction Chapter 1. Navigating the Investment Minefield Chapter 2. Avoiding Common Investing Mistakes Chapter 3. Overcoming Your Behavioral Biases Chapter 4. Trap 1: Overpaying for Products and Services Chapter 5. Trap 2: Becoming a Victim of Investment Fraud Chapter 6. Trap 3: Misrepresenting Risky Products as Safe Chapter 7. Trap 4: Investing in Complex Products Chapter 8. Trap 5: Relying on Unsupported Evidence Chapter 9. Trap 6: Having Unrealistic Return Expectations Chapter 10. Trap 7: Engaging in Gambling Disguised as Investing Chapter 11. Trap 8: Falling for Mutual Fund Traps
The practical aspects of investments are still a void in our academic literature. Professors Baker and Puttonen have written this excellent and brilliant book to help introduce and elaborate the practical dimensions of investments. This book is a must read for any investor, finance practitioner, and business student. Frequent and common mistakes in investments and understanding risky products, among other topics, are well explored. Enjoy reading this book for developing better insights into the world of investment and wiser strategies. I strongly recommend this important book.
Masterfully written, Baker and Puttonen identify the allure of various ideas that so easily entice inexperienced investors away from making wise decisions. Sprinkling in quotes from corporate executives, entrepreneurs, journalists and academics, the authors provide sage advice on how to avoid disastrous consequences when maneuvering through troubled investment waters -- giving even the most timid of sailors the certainty that they will chart the best course for use of their treasure!
This guide helps nonprofessional investors avoid common mistakes, behavioral biases, and investment traps. It discusses the importance of becoming financially literate about the investment world, common investing mistakes, behavioral biases that can be detrimental to wealth, and eight investment traps, with real-life examples from around the world, and how to mitigate them: overpaying for products and services, becoming a victim of investment frauds and scams, misrepresenting risky products as safe, investing in complex products, relying on unsupported evidence, having unrealistic return expectations, engaging in gambling disguised as investing, and falling for mutual fund traps.