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1. Introduction: The Gendering of Organizational Culture Over Time Chapter 1: Introduction to the development of the theoretical framework. Overview of the book Chapter 2: Organization, gender and culture 2. Mapping out Culture and Gendering Over Time Chapter 3: The Gendering of Organizational Culture: Social and Organizational Discourses in the Making of British Airways Chapter 4: Rules, Sensemaking, Formative Contexts and Discourse in the Gendering of Organizational Culture Chapter 5: Studying the gendering of organisational culture over time: concerns issues and strategies Chapter 6: Digging Archeology: Postpositivist Theory and Archival Research in Case Study Development 3. Researching the Past Chapter 7: When Plausibility Fails: towards a critical sensemaking approach to resistance Chapter 8: The Gendering of Air Canada: A Critical Hermeneutic Approach Chapter 9: Men on Board: Actor-network theory, feminism and gendering the past Chapter 10: Performing the Past: ANTi-History, Gendered Spaces and Feminist Practice 4. Gendering Over Time Chapter 11: Strategy, Sexuality, and the Stratosphere: Airlines and the Gendering of Organizations Chapter 12. Duelling Discourses - desexualization versus eroticism in the corporate framing of female sexuality in the British airline industry, 1945- 60 Chapter 13: Cockpits, Hangars, Boys and Galleys: Corporate Masculinities and the Development of British Airways Chapter 14: Flying in the face of reality: Gender Rules in Trans-Canada Air Lines and the British Overseas Airways Corporation, 1937-1947. Chapter 15: Masculinity and the making of Trans-Canada Air Lines, 1938-1940: a feminist poststructuralist account Chapter 16: Duelling Discourses at Work: Upsetting the Gender Order Chapter 17: Pleading the fifth: Re-focusing Acker's gendered substructure through the lens of organizational logic Chapter 18: Organizational logic and feminist organizing: stewardesses for women's rights 5. Towards Intersectionality in Time Chapter 19: Man/aging Subjectivity, Silencing Diversity: Organizational Imagery in the Airline Industry - The Case of British Airways Chapter 20: Markets, Organizations, Institutions and National Identity: Pan American Airways, Postcoloniality and Latin America Chapter 21: The Junctures of Intersectionality: Race, Gender, Class and Nationality and the Making of Pan American Airways, 1929-1989 Chapter 22: Reading Qantas History: Discourses of Intersectionality and the early years of Qantas’. 6. Lessons Learned Chapter 23: Lessons Learned Over Time.
Focusing on international airline companies, business researchers look at the gendering of organizational culture over time, mapping out culture and gendering over time, researching the past, gendering over time, and toward intersectionality in time. Their topics include social and organizational discourses in the making of British Airways, digging archaeology: post-positivist theory and archival research in case study development, flying in the face of reality: gender rules in Trans-Canada Air Lines and the British Overseas Airways Corporation 1919-47, organizational logic and feminist organizing: stewardesses for women's rights, and reading Qantas history: discourses of intersectionality and the early years of Qantas.