Cognitive Psychology and Tourism

Noel Scott|Brent Moyle|Ana Cláudia Campos|Liubov Skavronskaya|Biqiang Liu
Emerald
Emerald

This book can be opened with

Glassboxx eBooks and audiobooks can be opened on phones, tablets, iOS and Android devices

Hardback
9781802625806
24 June 2024
$155.00
eBook (PDF)
9781802625790
24 June 2024
$155.00
eBook (ePub)
9781802625813
24 June 2024
$155.00

Note on our eBooks and Audiobooks: you can read our eBooks (ePUB or PDF) and listen to audiobooks on the free Emerald Books app on iOS, Android, and desktop. Or read and listen on Emerald's online reader (ePUB eBooks and audiobooks only). To purchase a digital book you will need to create an account if you don’t already have one. After purchasing you will receive instructions on how to get started.

  • Description
  • Contents
  • About

Compiled from 10 years of research, with chapters contributed by experts in the field, we demonstrate how tourism will benefit from applying a new paradigm found in mainstream psychology, termed here the ‘Cognitive Wave’. Tourism professionals who apply this will benefit by identifying how they apply concepts such as attention, emotion, sensations, and memory in their work, and critically understand how to measure them.

The work is arranged into five sections. Section 1 introduces the ‘Cognitive Wave’ and discusses the potential advantages and disadvantages. Section 2 introduces the mental processes central to cognition. Sections 4 and 5 provide examples of disambiguation, translating tourism concepts and theories into those of cognitive psychology.

Every chapter highlights relevant existing research and opportunities for further developments. Real-world examples of the application of theory and methods to tourism, hospitality, events, leisure, and service fields are provided. There are many opportunities for developing these, and other topics, further and in developing the work of the invisible college which underpins the silent shift to the ‘Cognitive Wave’.

SECTION I. Introduction to the Cognitive Approach

  • Chapter 1. Introduction
  • Chapter 2. Cognitive Science and Tourism
  • Chapter 3. The Cognitive Wave: Major Concepts
  • Chapter 4. Updating Tourism Theory: The S-O-R Model
  • Chapter 5. Conceptual Disambiguation
  • SECTION II. Processes
  • Chapter 6. Sensation and Perception
  • Chapter 7. Consciousness
  • Chapter 8. Emotions
  • Chapter 9. Motivation and Goals
  • Chapter 10. Novelty and Tourism
  • Chapter 11. Memory
  • Chapter 12. Memory Schema
  • Chapter 13. Prospection and Tourism
  • Chapter 14. Coping Strategy and Negative Emotions
  • SECTION III. Applications
  • Chapter 15. Experience Design
  • Chapter 16. Experience Co-Creation: Attention and Involvement
  • Chapter 17. Inspiring Awe in Immersive Nature Tourism Experiences
  • Chapter 18. Mindfulness and Tourism
  • Chapter 19. Why Stories Work
  • SECTION IV. Methods
  • Chapter 20. Eye-Tracking in Tourism
  • Chapter 21. Neuroscience for Tourism Research
  • Chapter 22. Direct Effects Of Tourism Commercials: Skin Conductance Methods
  • SECTION V. Conclusion
  • Chapter 23. A Cautionary Tale
  • Chapter 24. Conclusion

Noel Scott is Adjunct Professor of Tourism Management, in the Sustainable Research Centre, University of Sunshine Coast, Queensland, and at Edith Cowan University, Western Australia, and at Mataram University, Lombok, Indonesia.

Brent Moyle is a Professor of Tourism in the Department of Tourism, Sport and Hotel Management and the Griffith Institute for Tourism at Griffith University, Australia.

Ana Cláudia Campos is currently Assistant Researcher at CinTurs, Research Center for Tourism, Sustainability and Well-being, University of Algarve, Portugal.

Liubov Skavronskaya is a Lecturer of tourism, sustainability, and academic literacy at Griffith College, and a Research Assistant at the Creative Arts Research Institute, Griffith University, Australia.

Biqiang Liu is a PhD candidate at the Department of Tourism, Sport and Hotel Management, Griffith University, Australia.