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Digital Social Research: Potential and Overview. From Cyberspace to the Dataverse: Trajectories in Digital Social Research. Politics, Policy and Privatisation in the Everyday Experience of Big Data in the NHS. Big Data Ambivalence: Visions and Risks in Practice. The Researcher and the Never-Ending Field: Reconsidering Big Data and Digital Ethnography. Researching Forums in Online Ethnography: Practice and Ethics. Marketing Narratives: Researching Digital Data, Design and the In/Visible Consumer. Not Being There: Research at a Distance with Video, Text and Speech. Using Software for Qualitative Data Analysis: Research Outside Paradigmatic Boundaries. Missed Miracles and Mystical Connections: Qualitative Research, Digital Social Science and Big Data. Digitization and Memory: Researching Practices of Adaption to Visual and Textual Data in Everyday Life. ‘Where No-One Can Hear You Scream’: An Analysis of the Potential of ‘Big Data’ for Rural Research in the British Context. Investigating the Other: Considerations on Multi-Species Research. About the Authors. Big Data? Qualitative Approaches to Digital Research. List of Contributors. Copyright page. Studies in Qualitative Methodology. Big Data? Qualitative Approaches to Digital Research.