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Chapter 1: Introduction: Towards a model for developing an enterprise culture in deprived communities Chapter 2: Rethinking the dynamics of micro enterprise: Mobilising necessity entrepreneurship for the needs of deprived communities Chapter 3: Rural entrepreneurship Chapter 4: Senior entrepreneurship: Ageing, entrepreneurial identity, behaviour and challenges Chapter 5: Fostering entrepreneurship in cosmopolitan cities Chapter 6: Social and community-centred entrepreneurship: Developing opportunities for deprived communities Chapter 7: Lifestyle entrepreneurs: Unpacking their potential for deprived communities Chapter 8: Conclusion: Integrative approach to enterprise development in deprived communities - Lessons learned